Batman Run

The main objective Batman Pattaya Night Run team has given us was to get 4,000 applicants to register for the event within one month. Our media team has targeted people who love joining public events, marathon as well as people who care about their health and wellness. We also use online influencers to promote the event. The campaign was well received, we got more than 3,000 registration number.

Objective and challenge

The main task we have to achieve for Batman Pattaya Night Run team was to get 4,000 applicants to register for the event. The real challenge was not the number, it was time. We only have one month to complete this objective.

Strategy

We targeted those who love to join public events or marathon, also those who care about their health and wellness. The event is suit to all genders with the age around 20 - 40. We have created the landing page and Facebook page for this event. We used the media to reach people as well as influencers to promote the event in order to drive engagement and then lead to call to action.

Result

We got over 3,000 people registered for the event, which was quite a satisfying number considered that we only have one month to achieve this goal.

Media

Facebook, Influencers, Website

Property Perfect

In the course of 2 months, Property Perfect team has come up with the task for us to reach the audience with an interest of getting a condo as much as possible. With the use of traffic objective, we have divided the potential customers into 3 groups and use video story, influencers, website PR and other forms to help this campaign become successful. We made over 16 million impressions and got the overall number of 2,624 leads.

How we work

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